Best Marketing Strategies

Video Transcript

how do you decide what to do with your digital marketing one of the factors that influence success failure or otherwise from our perspective would look at your website whether that’s a traditional business or a purely online business that’s probably the place to start what are the other digital assets that you might have a mobile website my ball app youtube channel your facebook fanpage you toward a profile linkedin company page your Google+ Instagram Pinterest sort of electronic direct mail like a newsletters and more have you do you have a blog do you have a forum all these digital assets need to be assessed for a few things do you need them which ones do you may have you got consistent training across all of them when it comes to looking at your website in particular i can look at the numbers first of all look at the conversions are you attracting enough quality leads are you make enough sales if that number is not right then we should perhaps look at the traffic how many unique visitors per month what’s the percentage of new and repeat visitors what’s behind these numbers to bounce right the time on the site visit a flow where people exiting what’s the percentage of on those particular pages are performing and then what can be done to improve things what’s the competition up to what changes other in technology and what digital marketing initiatives should you be undertaking these are the sort of things that we want to look into to make sure that we’ve got the strategy right and then we’re building the digital assets that are going to support the business plan to help you move forward our quantum digital show up show

Posted in Business.